The most powerful technology is the technology teams actually use
At IBS, we’re showing how builders are using immersive, walkable technology to help buyers understand faster, lock decisions earlier, and avoid costly changes later.
This is not a static visual or a one-time presentation. It is a walkable experience used to sell, plan, and build new spaces with confidence before construction begins.
Design & Build XR is the implementation partner that makes the technology accessible, affordable, and usable inside real residential workflows. Turning powerful capability into an everyday business tool.
It’s not just a demo.
It’s your competitive advantage.
Bring unbuilt homes to life before construction ever begins. Walkable, true-scale experiences allow buyers to step inside the layout, understand how spaces connect, and see options clearly before anything is built. This helps buyers make decisions faster, when changes are easier and far less expensive, and builds confidence on homesites that are otherwise difficult to sell. What once required imagination becomes clear, and interest turns into commitment.
Offer immersive visualization as part of your process without building an in-house team. Whether you start from 2D plans or existing 3D models, Design & Build XR manages the setup, modeling, and ongoing support. You present a polished, advanced experience to clients while we handle the complexity behind the scenes. It looks like you have a full visualization team supporting your business, without the overhead.
Sell more effectively without building physical inventory. Walkable models replace the need for multiple physical model homes and function as a 24/7 showroom buyers can access anytime, from anywhere. Show layouts, options, and upgrades without additional construction, support sales conversations in offices, design centers, or remotely, and adapt quickly as plans or offerings change. One immersive model is used wherever decisions are made.